The History of Web Analytics

Web analytics originated from the first commercial IPRO Log Analyzer that was released way back in 1994. Two important terms arise in 1990’s that become a unit of measure that are still used in web analytics up until today. Page views and visits (sessions) are two of the things that can define the popularity of a certain website.

 Technically, a page view refers to a request made to a web server to recall a page. On the other hand, a visit refers to the string of requests coming from an identified web surfer. In order to evaluate these data, it is a good idea to commission a SEO firm who can help you increase traffic using SEO techniques and behavioral targeting.

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